2019-01-25T11:13:05+00:00

What, in your view, are the greatest challenges currently facing the general department store retailer? How should such retailers best face those challenges?

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THE RETAIL ENVIRONMENT

 

Instructions to candidates:

 

a) Time allowed: Three hours (plus an extra ten minutes’ reading time at the start – do not write anything during this time)

b) Answer any FIVE questions

c) All questions carry equal marks. Marks for each question are shown in [ ]

 

1. What, in your view, are the greatest challenges currently facing the general department store retailer?

How should such retailers best face those challenges? [20]

 

2. ‘Out-of-town retail developments no longer have a future.’ Give reasons for and against such a statement. [20]

 

3. Discuss the advantages and disadvantages of the shopping mall as a retail location. [20]

 

4. What is the future for ‘big box’ retail? [20]

 

5. Compare and contrast an upmarket retailer such as Harrods with a budget operation such as Primark

(or other such retailers of your choice). What do you consider to be the key to EACH retailer’s success? [20]

 

6. How can the independent retailer still survive on the high street? Explain your argument with examples. [20]

 

7. Discuss the view that all retail operations, regardless of size or location, must eventually embrace the Internet. [20]

 

8. ‘The only constant in life is change.’ How far does this statement apply to retail? [20]


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