Topic: Signature Assignment Organization: Nike Capstone Part 1

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Topic: Signature Assignment Organization: Nike Capstone Part 1


Please complete the following. Thanks!


Nike Inc.



Nike Inc.


Question 2

  Select Signature Assignment organization - NIKE (be sure it`s an organization that has been in business for at least 10 years).  Make sure you choose an organization that will provide information to address core courses in the program, i.e., access to financials, demonstrates marketing strategies, etc. Provide a brief summary about your organization and why you selected it.

Nike Inc. is an American-based multinational corporation. Nike is involved in the designing, development, global marketing and sales of footwear, apparel, sports equipment, accessories, and services. It is the world`s largest supplier of sports equipment. The pioneer of the company was on January 25, 1964. The organization changed its brand to Nike in 1971. It is a corporation that has been listed on the New York Stock Exchange, and as a result, it is required by law to publicize its financial statements (“Nikebiz: Company Overview,”2017). Nike is the best company of choice since it is globally renowned and it has existed for many years. Information from Nike`s website is therefore easily accessible and can be taken as truth and used for analysis in the industry`s environment.

b. Determine your organization`s industry then review Porter`s five forces model and PESTLE analysis. Briefly provide a brief overview of how one or both ...

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