2019-01-24T10:26:05+00:00
Topic: Module 4 Case Assignment (SWOT Analysis) LOreal Company
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Topic: Module 4 Case Assignment (SWOT Analysis) LOreal Company Instructions:
Module 4 Case Assignment (SWOT Analysis) Writing expectations include competency in the following: Sentence Structure Verb Tense and Agreement Pronoun Use Possessive Use Punctuation Spelling Focus and Organization Thesis Statement & Conclusion The case assignment will be a 5 -8 page paper on your Signature Assignment organization you selected in module 1. Consider yourself a Strategic Management consultant who was selected by the CEO for your subject matter expertise. You know the first thing to do is conduct a SWOT analysis. You will have to find out as much as you can about the organization you selected, and compare it to others like it in the industry. You should base your comparison on all the topics discussed in modules 1 - 4. Given the above information, conduct a SWOT analysis for what you have discovered up to now. For example, it`s up to you to identify SWOT in the organization based on the research conducted on that organization compared with others. The paper should be written in APA format with a minimum of 7 references (at least 5 references should be from Academic databases, such as EbscoHost). The 5 - 8 pages do not include the title page, bibliography and any appendices. Areas to consider/include in your paper: Provide one to two paragraphs on the trends in the company’s industry, and explain how these trends might impact a 1 / 2 company’s strategy. Provide one paragraph on the company’s strategic intent. Explain in one paragraph the company’s financial objectives and if they have achieved these objectives successfully. Must be double-spaced with 1-inch margins and typed in 12-point Times New Roman. Essays should be proofread for spelling and grammar mistakes. Essays should be in APA style. You must cite all texts used, including page numbers to avoid plagiarism. Your essay must have a thesis statement and conclusion that are both supported by research and analysis. If you do not turn in your Case Assignment before the deadline, points may be deducted from your score for tardiness. If you anticipate a problem turning in your assignment on time, please contact your instructor immediately to avoid a failing grade for non-submission.
Content:
L’Oréal’s SWOT Analysis Student’s Name Institutional Affiliation L’Oréal’s SWOT Analysis From the look of things, it takes a lot of effort to keep people look and smell good. For the past two decades, the cosmetics industry has undergone tremendous changes that have seen companies changing their strategies to remain competitive in the market. There has been changes in the packaging, marketing and even employment in the industry. Traditionally, these trends were driven by celebrities through the choices or professional endorsements. The days of celebrities endorsing products are long gone, currently most people believe that social media is the major cause of these trends. The social media keeps a constant flow of information not only from celebrities but also opinions from friends, friends’ friends and the entire world. However, although the trends are set, the cosmetic industry is large, willing and ready to accommodate them. The companies are doing their best to differentiate themselves from their competitors through their market niche, prices, packaging, and even thr
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