Chapter 4 familiarizes the reader with the intellectual influences and core ideas of one of the founders of classical sociology, German sociologist Max Weber.  Weber witnessed a period of great progress in terms of the capitalistic economic and political system in Europe and America and the general tendency toward rationalization and the adoption of methodical practices in all areas of modern society. While these practices led to greater efficiency in achieving designated ends, they resulted in a “disenchantment of the world” and a loss of ultimate value and meaning to life--the iron cage that destroyed creativity and individuality. Weber’s ambivalent view of capitalism and the process of rationalization were influenced by Karl Marx’s critique of capitalism and his revolutionary call to socialism. However, Weber did not see socialism as a cure for capitalism’s ills; rather, he felt that the socialist state’s control of productive forces would further bureaucratize the social order, offering a poor alternative to capitalism. Much of Weber’s work focuses on the above theme of rationalization. This will be studied in two of his original works, The Protestant Ethic and the Spirit of Capitalism and Bureaucracy.

Weber’s view of the science of sociology and the concept of “interpretive understanding,” or Verstehen, can be seen in his definition of different types of individual action; according to Weber, the role of sociology is to understand the meanings individuals assign to the contexts in which they act and the consequences that such meanings have for their conduct. In order to analyze different social phenomena, Weber introduced ideal types or analytical constructs against which real-life cases could be compared. This will be studied in his original work, The Types of Legitimate Domination.

In the supplemental reading, The Weberian Theory of Rationalization and the McDonaldization of Contemporary Society, we shall study how the author applies the Weberian concept of rationalization to the development of the fast food industry and the extension of this principle to other areas of the economy in the US and the Western world.

Please read all assigned readings from the Edles and Appelrouth textbook, all the PowerPoint slides are helpful to read for understanding the various concepts better. The YouTube video is important to understand the context and concepts of Weberian theory.