2019-01-22T12:32:29+00:00 Assignments

Topic: Strategic Philanthropy for Organizations Research Paper

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Topic: Strategic Philanthropy for Organizations Research Paper

Instructions:

Strategic Philanthropy for Organizations"
Research a Fortune 500 company, but do not use the same company you used for the Week 1 “Social Responsibility” assignment. Examine the company’s strategic philanthropy and how it impacts profits, brand, image and turnover, as well as society as a whole.
Also, address any disadvantages or associated costs the company experiences as a result of its strategic philanthropy practices.
The requirements below must be met for your paper to be accepted and graded:
Write between 750 – 1,250 words (approximately 3 – 5 pages) using Microsoft Word in APA style, see example below.
Use font size 12 and 1” margins.
Include cover page and reference page.
At least 80% of your paper must be original content/writing.
No more than 20% of your content/information may come from references.
Use at least three references from outside the course material, one reference must be from EBSCOhost. Text book, lectures, and other materials in the course may be used, but are not counted toward the three reference requirement.
Cite all reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) in the paper and list on a reference page in APA style.
References must come from sources such as, scholarly journals found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing.

Content:

Strategic Philanthropy for Coca-Cola Company Student`s Name Institution Affiliation Strategic Philanthropy for Coca-Cola Strategic philanthropy is a form of management practice that emerged around the 1980s and meant to support social responsibility in various firms in the United States of America. Strategic philanthropy is defined as using organizational core resources and competencies in a synergistic manner to address the interests of stakeholders while achieving both social and organizational benefits (Anheier, Simmons & Winder, 2007). It changes the connection between a company and societal needs by tying the firm`s activities to business objectives and goals and putting an emphasis that those activities are likely to advance business interests. AT&T is considered to be the first company to engage in strategic philanthropy under the leadership of Reynold Levy. Other companies that followed suit include Coca-Cola, General Motors, Walmart, Microsoft, Facebook, among others

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