2019-01-22T13:10:27+00:00 Assignments

Topic: Case Study Assignment Paper on SST Kelly

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Topic: Case Study Assignment Paper on SST Kelly


READ THE Srinivasan Services Trust: Combating Poverty with Entrepreneurship and please follow the instruction in the attachment . also don`t use very hard english word because i will be presenting


Case Study SST Kelly Student: Professor: Institution: Course title: Date: Introduction The Srinivasan Service Trust (SST) has been helping residents of rural India advance the quality of their lives and eliminates poverty. The villagers showed an improvement in their healthcare, education, and living conditions as of 2009. They also established Self-Help Groups (SHGs) that gave them access to microloans that helped in creating economic viability in rural India. Other than funding, the SST engaged the villagers in training in order to gain skills on marketing, managerial and financial as this would help them increase their earnings. Srinivasan Service Trust Srinivasan Service Trust (SST) was started by Venu Srinivasan in 1996 to continue the corporate social responsibility of his family businesses. The family business involved companies like the TVS Group that recorded US$4 billion in sales in 2009. The family has 30 companies like TVS Motor Company and Sundaram-Clayton ltd, and they have employed over 40,000 people. The companies are committed to the services provided and they have provided their employees with education and medical benefits. Venu Srinivasan formalized the social services arm of their family company, and decided on a mission to foster sustainable development through self-reliance in India`s poor rural communities, and this is where the Srinivasan Service Trust came in (Li et al, 2011). SST headquarters are in Chennai a...

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