This paper concentrates on the primary theme of The UK energy company Npower was fined £26m in December 2015 for sending out incorrect bills and failing to deal with complaints properly. Assess the potential impact of the fine on Npower and discuss the action that it can take in response in which you have to explain and evaluate its intricate aspects in detail. In addition to this, this paper has been reviewed and purchased by most of the students hence; it has been rated 4.8 points on the scale of 5 points. Besides, the price of this paper starts from £ 40. For more details and full access to the paper, please refer to the site.
THE
INTERNATIONAL BUSINESS ENVIRONMENT
Instructions to candidates:
a) Time
allowed: Three hours (plus an extra ten minutes’ reading time at the start – do
not write anything during this time)
b)
Answer any THREE questions
c) All
questions carry equal marks. Marks for each question are shown in [ ]
1. The
UK energy company Npower was fined £26m in December 2015 for sending out
incorrect bills and failing to deal with complaints properly. Assess the
potential impact of the fine on Npower and discuss the action that it can take
in response. [33]
2.
China`s state-owned bankcard association, China UnionPay, has established a
partnership with Apple to bring the US giant`s electronic payment system, Apple
Pay, to mainland China. Analyse the issues that will need to be considered and
the challenges that Apple might face in developing the partnership with China
UnionPay. [33]
3.
Towards the end of last year Anheuser-Busch InBev agreed a £71bn takeover of
rival SABMiller, in a deal that would combine the world`s two largest beer
makers. Explain the likely benefits that
Anheuser-Busch
InBev will be hoping to gain from the takeover and review the challenges that
it may face. [33]
4. In
December of last year Greece signed a privatisation agreement granting control
of over a dozen regional airports to a German company. Analyse the benefits
that governments hope to gain by
privatising
public companies and assess the challenges that might be faced by the new
owners. [33]
5. In
September 2015 Longhorn Publishers, the Kenyan publishing group, reported a
24.4% decline in after tax profits after poor performance on the part of its
Ugandan and Tanzanian subsidiaries.
Explain
the action that a company facing a decline in profits on this scale can take to
improve its position. [33]
6. In
October of last year, the UK retailer Marks & Spencer announced that it was
cutting its ambitious international expansion plans. The closure of stores in
five European countries was announced.
Analyse
the challenges that a global company is likely to encounter when attempting to
expand its business internationally. [33]