Jul 22, 2017 Research papers

Strategies of a Great Sales Presentation

This paper concentrates on the primary theme of Strategies of a Great Sales Presentation in which you have to explain and evaluate its intricate aspects in detail. In addition to this, this paper has been reviewed and purchased by most of the students hence; it has been rated 4.8 points on the scale of 5 points. Besides, the price of this paper starts from £ 40. For more details and full access to the paper, please refer to the site.

Strategies of a Great Sales Presentation

INSTRUCTIONS:

As you are signing the guest register to call on a new customer, you notice that a competitor was just there also. You have been told by mutual customers that this competitor’s price is less than yours but the quality of its product is also less. You also know that this particular competitor’s salesperson is very aggressive and has been known to exaggerate the performance of his/her product and denigrate yours. How do you handle this with the customer?

CONTENT:
Strategies of a Great Sales PresentationNameCourseInstructorDate There is a risk that the other salesperson might focus more on exaggeration to further increase sales, but a good sales presentation could prove effective. Hence, one of the main strategies should be to manage the expectations of customers. This has the potential to build credibility and trust among customers, by consistently asking for their feedback and presenting credible information about the product (Johntson & Marshall, 2013). It is possible to assess potential impact of the product and this shows when there are exaggerations and stretching of the truth. Thus, I would be more aggressive in li...


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