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Question for Fairtrade case study.
- With reference to the case on Fairtrade, do you see it as a credible mechanism for ensuring a fair wage and decent working conditions for coffee farmers? Compare the erstwhile ATO model with the new standard-based model and analyse which is more effective in attaining the above goals. Finally offer your opinion on whether the Fairtrade should be mainstreamed, and provide clear and concise arguments either for or against.
Question for Digital Divide Data case study
- Reflect on the aspects that have made Digital Divide Data (DDD) successful, and identify one or two factors that you believe were key. Compare the different growth options and analyses, which would be most suitable in light of the key factors you have highlighted as well as the constraints faced by the business. Comment on whether the fact that DDD is a non-profit makes it easier or more difficult to grow and to achieve its objectives.