This paper concentrates on the primary theme of Prepare a report describing the main influences on consumer buying behavior and provide examples to support your explanations in which you have to explain and evaluate its intricate aspects in detail. In addition to this, this paper has been reviewed and purchased by most of the students hence; it has been rated 4.8 points on the scale of 5 points. Besides, the price of this paper starts from £ 40. For more details and full access to the paper, please refer to the site.
Instructions to candidates:
allowed: Three hours (plus an extra ten minutes’ reading time at the start – do
not write anything during this time)
Answer any FIVE questions
questions carry equal marks. Marks for each question are shown in [ ]
Prepare a report describing the main influences on consumer buying behavior and
provide examples to support your explanations. 
Compare and contrast THREE pricing methods that can be considered by marketing
management and summarize the benefits and risks associated with EACH method.
Critically apprise THREE advertising media that can be used in order to support
the launch of a new range of cosmetics for men. 
Explain the following marketing terms to a group of marketing students:
Performance marketing 
Advise one of your clients on the importance of effective marketing research
and identify the key elements of the marketing research process. 
Explain the importance of developing new products and describe the approach to
be used for the development of a new product. 
Write notes on THREE of the following:
role of packaging within the marketing mix 
is your understanding of the term brand
equity? Discuss the main criteria you would consider in
selecting a brand name for a product or service.