ASSESS HOW MANY ADDITIONAL PAGES ARE NEEDED?
I WILL PAY IT
Next assessment: Amazon and it’s global strategies
- strategy of improving product’s portfolio (where, what, when).
- however consider the challenges that Amazon is facing in relation to new competitors
- Amazon’s strategy, new product, new challenges it’s facing with competitors (ex: pressures associated with margins (if you look at Amazon’s revenue it’s good but challenge within the margin)). This is compounded by these new competitors, how Amazon has continuously pushed for these new strategies (diversifying it’s product portfolio) and the approach it is taking (is it the right approach?).
- Do these protect help mitigate, manage the pressures that amazon is facing?
- Challenge the strategy!! (based on examples)
- Use the 3As, substitution model
Global strategy as a business model change
Amazon may want to adapt, change or refine it’s business model.
NOTE: How many more pages needed?for now I`ve chosen 1page.
AMAZON AND ITS GLOBAL STRATEGIES Student Name Course Professor Institution Date Amazon and Its Global Strategies Amazon.com is an internet based retail company renowned globally for offering shopping services. Started in 1914 and headquartered in Seattle, amazonâ€™s stature in the market is that of providing an affordable wide range of products and services whilst being distinctively different in the online retail business. The companyâ€™s management is geared towards maintaining healthy competition and preserving its competitive advantage. Amazon rolled out strategies between 2009 and 2013 focused entirely on global dominance. These are acquisitions and mergers, development and use of technology, and efficient utilization of resources. All these directed towards improving the customer experience. (Ritala et al. 2014) assert that operational effectiveness alone cannot guarantee sustainable competitive advantage. On that, Amazon has designed distinctive, unique and consistent internal operation systems that are transferred to its products ensuring sustained competitive advantage. Amazons global strategy was built on three pillars; a