2019-01-25T11:12:53+00:00

Analyse and evaluate the range of characteristics of visitor attractions which affect their sustainable development and marketing

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TRAVEL & TOURISM DEVELOPMENT

 

Instructions to candidates:

 

a) Time allowed: Three hours (plus an extra ten minutes’ reading time at the start – do not write anything during this time)

b) Answer any FIVE questions

c) All questions carry equal marks. Marks for each question are shown in [ ]

 

1. a) Analyse and evaluate the range of characteristics of visitor attractions which affect their sustainable development and marketing. [8]

b) Examine the distinct structural and geographical characteristics of EACH of the following with sustainability in mind:

 

i. Ski resorts

ii. Golf courses

iii. Theme parks

iv. Casinos [12]

 

2. a) Quality control plays an important role in attaining economic, environmental and socio-cultural sustainability. Analyse and evaluate this role. [12]

b) Explain the terms certification and accreditation levels and examine their role in helping to deliver sustainability. [8]

 

3. a) Examine the range of sustainability-related practices which have become commonplace in the tourism industry over the last twenty years. Identify the types of organisations applying them. [10]

b) The cruise ship industry acquired a reputation for irresponsible environmental and social practices during the latter half of the twentieth century. Examine the reasons for this statement. [10]

 

4. Zoning, districting, the purchase of development rights and trade-offs are strategies implemented by destination managers and planners to achieve sustainable tourism. Analyse and evaluate their impact. [20]

 

5. a) Analyse the structure and major components of the formal tourism industry and illustrate your answer with a model or diagram. [12]

b) The emergence of the ‘green’ tourist is one example of the ‘green’ consumer. Provide and examine the evidence supporting this statement. [8]

 

6. a) Compare and evaluate the key differences between alternative tourism and conventional mass tourism. [10]

b) Examine the potential negative effects of alternative tourism. [10]

 

7. Give examples of visitor capping strategies such as quotas, entry fees and infrastructure limitations and analyse the extent to which they may be warranted to prevent negative tourism impacts. [20]

 

8. a) Explore the relationship between destinations and the various sectors of the tourism industry and

analyse the importance of destinations in this context. [12]

b) Examine the distinctive qualities of special events that influence sustainability issues. [8]

 


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