This paper concentrates on the primary theme of Media-selection problem as a linear-programming problem in which you have to explain and evaluate its intricate aspects in detail. In addition to this, this paper has been reviewed and purchased by most of the students hence; it has been rated 4.8 points on the scale of 5 points. Besides, the price of this paper starts from £ 79. For more details and full access to the paper, please refer to the site.

See attached file for full problem details.

PART A:
The first step in media selection is to formulate the media-selection problem as a linear-programming problem. The decision variables are the number of inserts in each of the media outlets, and the objective function is to maximize the number of customers reached. The constraints and objective functions are to be entered in Excel so that the problem can be solved using Excel QM

PART B:
In this project, investment portfolio analysis is modelled as a linear-programming problem in which the decision variables are associated with the amount of money invested in each investment option. The objective function is to maximize the return from all the investments combined.