Market Strategy & Retail Trends

This paper concentrates on the primary theme of Market Strategy & Retail Trends in which you have to explain and evaluate its intricate aspects in detail. In addition to this, this paper has been reviewed and purchased by most of the students hence; it has been rated 4.8 points on the scale of 5 points. Besides, the price of this paper starts from £ 79. For more details and full access to the paper, please refer to the site.

Market Strategy & Retail Trends

Aaker, D. A. (2011). Strategic Market Management, (9 ed). Hoboken, New Jersey: John Wiley & Sons.
Read "Trends in Retailing" on pages 111-112 in the course text.

Search for recent articles that give examples of these trends in the retail industry.

Search for recent articles describing the trends discussed on pages 111 and 112:

1. For each of five of the eight trends listed, find a recent article that discusses a business and describes how it has adopted this strategy.

2. Discuss each of the five articles describing how the trend impacts the strategic marketing initiative of the firms. Consider the For Discussion questions on page 115 in preparing your response.

3. Cite the source and the edition that you have referred to for this assignment.

Deliverables and format:
Submit your answer in a Microsoft Word document in not more than 400 words.

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