This paper concentrates on the primary theme of I need assistance with the following assignment: In this module assignment, you will be looking at Place. In particular, you will study the relative power of suppliers and distributors. The remaining in which you have to explain and evaluate its intricate aspects in detail. In addition to this, this paper has been reviewed and purchased by most of the students hence; it has been rated 4.8 points on the scale of 5 points. Besides, the price of this paper starts from £ 79. For more details and full access to the paper, please refer to the site.

I need assistance with the following assignment:

In this module assignment, you will be looking at Place. In particular, you will study the relative power of suppliers and distributors. The remaining "P"s, Promotion and Price, will be examined in the remaining modules.

Place is also called "distribution" in the marketing literature. The various topics included in the study of distribution are:

Physical distribution, or how products get from manufacturer through the "distribution channel" to the final consumer.

Logistics or how products are transported (land, sea, air, etc.)-- or even how component parts are obtained for manufacturing.

The retail physical facility including its location, its exterior and interior appearance, and related issues including allocation of shelf space.

Of the Four P`s of marketing, product is often thought to be the linchpin?the element that holds all the other elements together. Place or Distribution is thought to be the second most important element. That is, even if a company has a superior product, if the supplier can not obtain shelf space in an appropriate distributor (for example, retailer), sales of the product will be limited to what can be sold directly to potential buyers. And if the reputation of the seller (for example, the supplier) of the product is unknown and the reputation of the product is also unknown, then potential consumers will be as unlikely to buy the product as the distributors are unlikely to give it shelf space.

Should LeapFrog and other toy manufacturers refuse to sell some of their best selling products to Wal-mart?

The case question asks you to consider a situation that is the opposite of trying to get Walmart to sell their products. The case question directs you to consider that If a company such as Wal-mart, which is sometimes compared to an 800 lb. gorilla, is `knocking off` competitors and without competitors makes unreasonable demands from its suppliers, then, should manufacturers give up sales of their products by refusing to sell to Wal-mart?

I am required to compose a 3 page response to this question. It should have and Introduction, Body, and conclusion.

Please provide ALL additional references.

Thanks in Advance for your time and assistance.