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Proposal Content and Format for Project (MBA CAPSTONE)
Introduction - In this section, identify the organization and history of the
company.
· Target organization. (Target Store Example)
· Nature of the project.
(Development of an intervention, such as a workshop or training activity that is
broad- based enough to demonstrate the program-level outcomes
OR
Development of a consulting report on a problematic issue within an
organization, provided that the issue is broad-based enough to demonstrate
program-level outcomes.
· Rationale for the project.
Outcome Demonstration - Describe how this project will allow you to demonstrate
each MBA program outcome.
· Apply foundation knowledge.
· Integrate information.
· Lead and collaborate.
· Integrate principles.