This paper concentrates on the primary theme of 1. Build the management-research question hierarchy for Ramada. 2. Apply the research process model to the Ramada research initiative. in which you have to explain and evaluate its intricate aspects in detail. In addition to this, this paper has been reviewed and purchased by most of the students hence; it has been rated 4.8 points on the scale of 5 points. Besides, the price of this paper starts from £ 79. For more details and full access to the paper, please refer to the site.

Ramada Demonstrates Its Personal Best

1. Build the management-research question hierarchy for Ramada.
2. Apply the research process model to the Ramada research initiative.
a. Explain the role and process of exploration in Ramada`s research.
b. What role did secondary data play in the exploration phase of the research?
c. What steps and phases in the process model can you match to the Ramada research?
d. What research process decisions were made? (Remember to include research by outside suppliers.)
e. What sampling methodology was used? Why was this appropriate for this study?
f. Describe the research design and discuss its strengths and weaknesses.
g. What role did property owners/managers play in the research design?
h. Why did Ramada choose to conduct the research in a nontraditional, party like atmosphere? What are some advantages and disadvantages of such an approach?
3. How are the research findings reflected in the ultimate management decisions?